AI SEO tools are changing the game. Recent data shows 49.1% of professionals believe these tools will improve their website search traffic soon. My extensive testing has revealed some interesting findings.
ChatGPT now serves more than 200 million users weekly. Yet many professionals still avoid using AI for SEO. Semrush’s research reveals that much of this hesitation comes from people who don’t know how to use these tools properly.
My rigorous testing of 15 AI SEO tools over several months helps separate truly useful tools from the hype. ChatGPT’s content features and Ahrefs’ AI-powered solutions for title tags and meta descriptions have shown promising results. This piece offers real-life results and practical knowledge to help you choose the right tool. You’ll find everything here – from the most important AI SEO tools to free options that work well.
ChatGPT
ChatGPT stands out from other AI SEO tools because of its powerful natural language processing capabilities. This AI chatbot runs on GPT-3.5 and GPT-4 models and excels at many SEO tasks through its sophisticated understanding of language.
ChatGPT Features for SEO
The tool handles complex SEO tasks through natural conversation. The latest GPT-4 version can process requests up to 32,000 tokens, which allows for complete content analysis. It also shines at keyword research, content optimisation, and technical SEO tasks like creating schema markup and robots.txt files.
ChatGPT Testing Results
My extensive testing shows ChatGPT gives reliable responses with detailed prompts. The tool showed impressive skills in content creation and SEO optimisation. Its knack for analysing semantic relevance makes it work well for topic clustering and keyword grouping. All the same, keep in mind that the tool’s knowledge only goes up to September 2021, so current information needs verification.
ChatGPT Pricing
Users can choose between free and premium access. The free version uses GPT-3.5, which works well for simple SEO tasks. The ChatGPT Plus subscription, launched in February 2023, comes with these benefits:
| Feature | Benefit |
|---|---|
| Priority Access | Available during peak times |
| Faster Response | Enhanced processing speed |
| Early Features | First access to new capabilities |
| Advanced Model | Access to GPT-4 |
Premium subscription costs $20 monthly and provides advanced features for serious SEO work. The investment makes sense for professionals who need advanced features and reliable access during busy periods.
Surfer SEO
Image Source: Surfer SEO
Surfer SEO distinguishes itself from other content optimisation platforms through its evidence-based approach to content creation and optimisation. The platform examines over 500 ranking signals to generate practical insights.
Surfer SEO Key Features
The Content Editor acts as the platform’s life-blood by providing live optimisation guidance. It recommends content structure and keyword placement based on top-performing pages. The platform’s AI detector and humanizer tools create content that stays authentic while passing AI detection tests.
Surfer SEO Performance Data
Concrete results show the platform’s effectiveness clearly. Websites using Surfer’s content editor saw a 66% increase in organic traffic within three months. The tool’s complete analysis of over 500 ranking metrics helps create content that arranges perfectly with search intent.
Surfer SEO Pricing
Surfer SEO offers three main pricing tiers with annual savings options:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Essential | $79 | 30 articles/month, 5 AI articles |
| Scale | $199 | 100 articles/month, 20 AI articles |
| Enterprise | Custom | Custom limits, dedicated support |
The core features like Content Editor, SERP analyzer, and keyword research tools come with each plan. Users can test the platform’s capabilities risk-free with a 7-day money-back guarantee on all plans. Surfer SEO maintains a 4.6/5 rating on Trustpilot, and 89% of users report ranking improvements within 90 days of implementing Surfer’s optimisation process.
Semrush AI Tools
Image Source: Semrush
Semrush’s suite of AI tools blends evidence-based findings with automation capabilities. AI powers multiple tools throughout the platform to boost SEO performance and content creation.
Semrush AI Features
We tested Semrush Copilot’s ability to analyse data from tools of all types to give personalised recommendations. The AI assistant reviews content performance and creates summaries with useful insights. Users get targeted suggestions to improve keyword rankings, domain authority, and organic competition metrics.
ContentShake AI, another life-blood tool, creates SEO-optimised articles and gives immediate content improvement suggestions. The Position Tracking tool watches website visibility within AI Overviews and shows ranking performance clearly.
Semrush Testing Outcomes
My extensive testing revealed that Semrush’s AI tools shine at large-scale analysis. The platform tracks AI Overviews effectively across detailed keyword sets and domains. Users can analyse metrics like the percentage of queries owned within AI Overviews to spot competitive gaps.
The tools showed impressive accuracy when finding content performance problems and suggesting fixes. The platform processes big amounts of data and presents insights in easy-to-understand formats.
Semrush AI Pricing
Semrush has three main pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Pro | $129.95 | 3,000 reports/day, 5 projects |
| Guru | $249.95 | 5,000 reports/day, 15 projects |
| Business | $499.95 | 10,000 reports/day, 40 projects |
Each plan has core AI features, with more capabilities available at higher tiers. The Guru plan adds the Content Marketing Platform that enables advanced content strategy development and SEO potential analysis.
MarketMuse
MarketMuse uses patented AI technology to analyse thousands of pages and give you individual-specific content insights. The platform stands out with its unique topic modelling approach and complete content optimisation features.
MarketMuse AI Capabilities
The platform’s patented AI analyses content inventories to find high-value topic clusters. We reviewed Topic Authority to determine content expansion needs. MarketMuse gives you specific insights based on your website’s performance instead of using generic metrics.
MarketMuse Test Results
Our extensive testing showed that MarketMuse’s predictive metrics were remarkably accurate. Users saw 4x-10x more traffic with optimised pieces. The platform analyses millions of articles to help you understand expert-level content structure. The SERP X-Ray feature shows detailed performance data for top 20 ranking pages.
MarketMuse Pricing
MarketMuse has four distinct pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Free | $0 | 10 queries/month, basic insights |
| Optimise | $151.37 | 100 queries/month, 5 content briefs |
| Research | $380.72 | Unlimited queries, 10 content briefs |
| Strategy | $762.97 | 20 content briefs, full feature access |
The platform has essential features like Topic Navigator and Optimise in all paid plans. The Research plan is the best value for teams, with unlimited queries and complete analysis capabilities.
Jasper
Jasper brings advanced AI capabilities to content optimisation and SEO workflows, designed specifically for marketers. The platform now helps over 50,000 users worldwide, including industry giants like IBM and Google.
Jasper SEO Features
The platform’s SEO Mode excels at analysing content against SERP competitors. We merged it with SurferSEO to create a complete content optimisation system. Jasper has a unique Brand Voice feature that adapts to your business’s tone and writing style, along with keyword optimisation capabilities.
Jasper Performance Analysis
Our tests showed the platform’s exceptional skill at creating SEO-optimised content. The tool naturally weaves target keywords into high-quality content. Jasper’s Campaign Acceleration feature makes project management and team coordination better. You can track content performance through live analytics across key metrics.
Jasper Pricing Plans
Jasper comes with three pricing options:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Creator | $74.92 | 1 user seat, 1 brand voice, SEO mode |
| Pro | $105.50 | 3 brand voices, 10 knowledge assets |
| Business | Custom | Unlimited features, custom workflows |
Each plan gives you access to Jasper Chat and browser extensions. Small teams find the Pro plan most valuable with its AI image generation and collaboration tools. The Business plan adds enterprise-grade security and dedicated account management support.
Frase
Image Source: www.frase.io
Frase streamlines the process from keyword research to SEO-optimised content creation for content creators and SEO professionals.
Frase AI Tools Overview
The platform’s SEO workflow feature analyses top-ranking posts for specific keywords and determines optimal article length and header structure. The tool excels at SERP analysis and gives an explanation of competitors’ content structure and performance metrics. The platform’s AI Article Wizard guides users step by step to generate full articles using SERP context.
Frase Testing Results
Our tests found that Frase excels at content optimisation but has some limitations. The tool sometimes produces content with inconsistencies that needs manual editing for polish. The platform’s topic modelling system effectively assesses content against competitors and provides up-to-the-minute optimisation suggestions.
Frase Pricing Options
Users can choose from three main subscription tiers that come with annual savings options:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Basic | $68.80 | 30 documents/month, 1 user, unlimited AI words |
| Team | $175.83 | Unlimited documents, 3 users, WordPress integration |
| Enterprise | Custom | Custom contracts, dedicated support |
The platform has two valuable add-ons: the Pro Add-on at $53.51/month for automated SEO-optimised article creation, and the API Add-on starting at $61.16/month to leverage Frase’s scraping technology. Each plan comes with access to 20+ languages and essential SEO workflow tools.
Alli AI
Alli AI simplifies complex technical tasks by automating SEO optimisation. The platform can make thousands of code and content changes in minutes.
Alli AI Features
The platform’s Live Editor lets you optimise content right in your browser. The Bulk Onpage SEO Optimisation feature creates site-wide rules that deploy code instantly. The Site Speed Optimizer cuts page load times by up to 80%. The platform’s AI Schema Markup generator builds rich data structures automatically to boost search visibility.
Alli AI Performance Data
Testing results show impressive numbers in many areas. One client made 17 million code changes in an instant, while another saw their organic traffic grow by 300%. The tool’s A/B testing system analyses user behaviour to improve page titles continuously.
Alli AI Pricing
The platform has three main pricing tiers:
| Plan | Monthly Price | Core Features |
|---|---|---|
| Business | $249 | 5 sites, 500 keywords, 1,250 pages |
| Agency | $499 | 15 sites, 2,000 keywords, 5,000 pages |
| Enterprise | $999 | 50 sites, 5,000 keywords, 20,000 pages |
Each plan comes with AI-powered features such as JSON-LD schemas, meta descriptions, and title generation. Growing businesses often choose the Agency plan because it offers expanded capabilities without the cost of enterprise-level investment.
RankIQ
Brandon Gaille, host of The Blogging Millionaire podcast, created RankIQ with a fresh take on AI-powered SEO optimisation. This platform caters specifically to bloggers and content creators with specialised optimisation tools.
RankIQ Key Features
The platform’s hand-picked keyword library shines with its curated collection of low-competition, high-traffic keywords in various niches. The Content Optimizer helps users find topics that match Google’s ranking algorithm and create detailed outlines quickly. Users can learn about word count, LSI keywords, and content structure through the platform’s AI-powered content analysis.
RankIQ Test Results
A detailed year-long study of 2,363 Mediavine blogs showed impressive numbers. Blogs that used RankIQ saw their Google traffic jump by 468% compared to those that didn’t. The platform’s content grading system helps assess SEO readiness and gives practical suggestions to rank higher.
RankIQ Pricing
RankIQ keeps things simple with three pricing tiers:
| Plan | Monthly Price | Features |
|---|---|---|
| Standard | $74.92 | 16 SEO reports/month |
| Pro | $151.37 | 36 SEO reports/month |
| Agency | $304.27 | 80 SEO reports/month |
Every plan comes with unlimited access to the keyword library. The main difference between plans is the number of monthly SEO reports you get. Users receive full functionality with any plan they choose.
Writesonic
More than 30,000 teams and 10 million users worldwide trust Writesonic. The platform combines AI-powered content creation with advanced SEO optimisation capabilities.
Writesonic SEO Features
The platform’s SEO Checker and Optimizer analyses content through various parameters and provides live Google data insights. We inspected critical SEO elements like keyword usage, content length, title tags, and semantic structure. The platform’s AI Content Gap Analyzer assesses content against competitor links and offers a complete 5-point grading scale.
Writesonic Performance
Our tests showed the platform’s exceptional capabilities in generating SEO-optimised content. The tool’s live feedback system substantially improves readability, tone, and user participation. The AI Article Writer creates impressive long-form content. A test showed it could generate a 3,000-word article in just 5 minutes.
Writesonic Pricing
The platform has flexible pricing options with distinct features:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Free | $0 | 25 one-time credits, basic features |
| Individual | $24.46 | 100 credits, unlimited ChatSonic |
| Standard | $120.79 | 1,000 credits, 2 seats |
| Enterprise | Custom | Custom AI development, SSO login |
Each plan gives access to standard features like templates and basic content tools. The Standard plan stands out with automated internal linking and AI topic clusters. Enterprise users definitely benefit from improved security features and dedicated support.
NeuralText
Image Source: neuraltext.com
NeuralText works as a complete AI content platform that optimises SEO workflows with advanced keyword clustering and SERP analysis tools.
NeuralText Capabilities
The platform’s AI Content Brief Software creates SEO-optimised briefs based on competitor data. The tool searches the web to find questions from sources like Quora and Google Suggest. NeuralText’s Search Console Integration gives applicable information to boost performance and helps users find their best pages along with new keyword opportunities.
NeuralText Testing Data
The largest longitudinal study showed the platform excels at content optimisation. The tool analyses readability, length, and relevant topics using thousands of data points. Users can work with 92 languages across 213 countries. SERP Analysis works in 15 languages such as English, Spanish, German, and French.
NeuralText Pricing
Users can choose from three feature-rich pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Free Trial | $0 | 5,000 AI words, 3 SERP analyses, 1,000 keyword suggestions |
| Starter | $29.05 | 20,000 AI words, 5 content briefs |
| Pro | $181.95 | 5 user seats, unlimited content briefs, 3,000 keyword cluster credits |
All plans have content templates and up-to-the-minute SEO feedback. The Pro plan stands out by offering 600 smart copy runs and powerful keyword clustering tools.
WordLift
WordLift uses semantic technologies and machine learning to turn websites into structured knowledge graphs that boost search visibility. Major clients like EssilorLuxottica and SalzburgerLand Tourismus rely on this platform.
WordLift AI Features
The platform’s AI-powered structured data automatically adds schema markup to content, which helps search engines understand it better. The Knowledge Graph Builder creates networks of connected entities that make content easier to find. Users can work with 32 languages, including Chinese, German, French, and Spanish.
WordLift Test Results
WordLift’s extensive testing showed impressive results. SalzburgerLand Tourismus saw their organic traffic jump by 92.65%. An editorial website with 150,000 monthly visitors achieved double-digit growth in visitor numbers and page views thanks to the platform’s semantic markup and widgets.
WordLift Pricing
The platform has two main pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Business | $799 | 5 knowledge graphs, 2500 URLs, 5 websites |
| Enterprise | Custom | Custom integration, AI development, full API access |
The Business plan comes with 75 SEO Agent interactions and a wide range of schema types. The Enterprise plan provides custom solutions with professional services and training. Users can try any plan free for 14 days to test the platform’s features.
Outranking
Outranking sets itself apart with its unique ‘Concepts’ feature that generates factually accurate content using SERP data.
Outranking AI Tools
The platform’s AI-powered optimisation system assesses content against 40+ on-page SEO factors. The tool excels at converting keyword research into a detailed content calendar. The platform’s Content Brief Software creates thorough outlines by analysing top 20 ranking pages and ensures full coverage of semantic keywords and search intent.
Outranking Performance
Users have seen their organic traffic grow by 30% on average through testing. The platform’s advanced SEO content scoring system helps users avoid common issues like keyword stuffing. The tool works well because it can analyse large keyword sets and find quick-ranking opportunities strategically.
Outranking Pricing
The platform has three detailed pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| SEO Writer | $105.50 | 10 SEO documents, AI first draught, audit existing pages |
| SEO Strategist | $197.24 | 15 SEO documents, content workflow, internal linking |
| Custom | Custom | Account manager, training, customised package |
Each plan comes with automated optimisation and plagiarism checking features. The SEO Strategist plan delivers extra value with content inventory management and domain clustering tools. Users across all tiers report major improvements in their ranking potential.
ContentShake AI
Image Source: Semrush
Semrush’s ContentShake AI simplifies content creation processes by combining artificial intelligence with immediate SEO data.
ContentShake Features
The platform’s AI Article Generator creates SEO-ready content after analysing top-performing pages. The tool supports content creation in seven languages. Users can write in American English, British English, Spanish, French, Dutch, Italian, German, and Portuguese. The Brand Voice feature makes content customization possible based on writing samples and maintains a consistent tone throughout all content.
ContentShake Results
The platform showed remarkable capabilities in content optimisation during extensive testing. The tool assesses content quality on a scale of 1 to 100 and considers SEO, readability, and tone of voice metrics. ContentShake’s integration with Semrush’s extensive SEO database helps users create content that lines up with search intent.
ContentShake Pricing
Users can choose from these straightforward pricing options with complete features:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Free Trial | $0 | Limited to 3 articles, simple AI capabilities |
| Unlimited | $91.74 | Unlimited articles, full AI features, WordPress plugin |
The Unlimited plan has 5 SEO-boosted articles monthly. Users can buy additional packs of 10 articles for $45.87. While the free trial gives access to simple features, the paid version offers advanced capabilities like AI image generation, social media content creation, and one-click WordPress publishing.
Ahrefs AI Tools
Image Source: Ahrefs
Ahrefs has built its reputation on a massive SEO database and now includes new AI features that focus on topic-based content optimisation instead of simple keyword counting.
Ahrefs AI Features
The platform’s AI Content Helper analyses top-ranking pages to ensure complete content coverage. The tool groups ranking pages by search intent to optimise content for specific audience needs. Ahrefs’ AI keyword translator generates accurate translations for content in multiple languages. The platform now includes AI seed keyword suggestions and search intent identification features.
Ahrefs Testing Data
Topic-focused optimisation has shown remarkable ranking improvements in tests. The AI Content Helper experiments revealed consistent top 10 rankings after users fixed suggested topic gaps. The platform’s approach emphasises concepts and ideas rather than keyword frequency, which creates more natural content optimisation.
Ahrefs AI Pricing
Users can choose from four complete pricing tiers:
| Plan | Monthly Price | Key Features |
|---|---|---|
| Lite | $99 | Basic features, limited data |
| Standard | $199 | Advanced features, expanded access |
| Advanced | $399 | Full feature set, increased limits |
| Enterprise | $999 | Custom solutions, maximum capabilities |
The AI Content Helper comes with all paid subscriptions during beta. The platform’s pricing structure delivers great value by combining AI capabilities with traditional SEO tools.
Comparison Table
| Tool Name | Base Monthly Price | Key Features | Notable Results/Performance | Free Trial/Version |
|---|---|---|---|---|
| ChatGPT | $20 | Natural language processing, keyword research, schema markup generation, content optimisation | Highly reliable with detailed prompts | Yes (GPT-3.5) |
| Surfer SEO | $79 | Content Editor, AI detector, 500+ ranking signals analysis | 66% organic traffic increase in 3 months | 7-day money-back |
| Semrush AI Tools | $129.95 | Copilot, ContentShake AI, Position Tracking | Detailed keyword tracking, AI Overview analysis | Not mentioned |
| MarketMuse | $151.37 | Topic Authority analysis, Topic Navigator, content briefs | 4x-10x traffic increase with optimised content | Yes (10 queries/month) |
| Jasper | $74.92 | SEO Mode, SurferSEO integration, Brand Voice feature | Used by 50,000+ users including IBM and Google | Not mentioned |
| Frase | $68.80 | SEO workflow, SERP analysis, AI Article Wizard | Topic modelling works well, needs manual editing | Not mentioned |
| Alli AI | $249 | Live Editor, Bulk Onpage SEO, Site Speed Optimizer | 300% organic traffic improvement | Not mentioned |
| RankIQ | $74.92 | Hand-picked keyword library, Content Optimizer | 468% Google traffic increase | Not mentioned |
| Writesonic | $24.46 | SEO Checker, Content Gap Analyzer, AI Article Writer | 3,000-word article in 5 minutes | Yes (25 credits) |
| NeuralText | $29.05 | AI Content Brief Software, Search Console Integration | Supports 92 languages, 213 countries | Yes (5,000 AI words) |
| WordLift | $799 | Knowledge Graph Builder, AI-powered structured data | 92.65% organic traffic increase | 14-day trial |
| Outranking | $105.50 | 40+ on-page SEO factors, Content Brief Software | 30% average organic traffic increase | Not mentioned |
| ContentShake AI | $91.74 | AI Article Generator, Brand Voice, multilingual support | Quality scoring system (1-100) | Yes (3 articles) |
| Ahrefs AI Tools | $99 | AI Content Helper, keyword translator, search intent identification | Stable top 10 rankings | Not mentioned |
Conclusion
My thorough testing of these 15 AI SEO tools showed that each platform has its own strengths. ChatGPT comes with a $20 monthly plan that works for many needs. Surfer SEO backs up its worth with a 66% traffic boost in just three months. On top of that, WordLift costs $799 monthly and gives you advanced features like knowledge graphs and semantic markup.
You’ll find these tools ranging from free versions to high-end subscriptions. Small businesses can get good value from budget-friendly tools like Writesonic at $24.46 monthly or NeuralText at $29.05 monthly. Larger companies might want to look at complete solutions like Semrush ($129.95/month) or MarketMuse ($151.37/month).
The right AI SEO tool depends on what you need. Teams that work in multiple languages should look at NeuralText or ContentShake AI. Those who focus on technical SEO might find Alli AI or WordLift more useful. My tests show that using several tools together works better than sticking to just one.
These AI SEO tools have shown real results. RankIQ users saw a 468% traffic jump, while WordLift improved organic visibility by 92.65%. Success comes from picking tools that match your content strategy, budget, and SEO goals.
